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Want to Be An Entrepreneur? Focus on What Gives Your Life Meaning


Are you trying to find the inner drive and inspiration to be become an entrepreneur? We surveyed over 1,200 American adults from diverse backgrounds all over the country, seeking to understand the factors that lead people to pursue their entrepreneurial goals.

Our big takeaway? It isn't all about money, or success, or even business.


It’s this: If someone feels that their life has meaning, they’re more likely to become an entrepreneur.


And it goes even deeper than that. When we looked at the people who said they want to start a business, we saw a pattern: The most energized, confident, and goal-focused of them all also believe they have the ability to live meaningful lives. In fact, regardless of whether or not they have plans to start a business, survey respondents who believe strongly in their ability to live meaningful lives also had the most positive views about entrepreneurs.

In short, meaning in life inspires the entrepreneurial spirit—as well as the public opinions needed to make our society supportive of entrepreneurship.


So, what exactly is meaning in life?

When we say “meaning in life,” we mean that you feel that you play a significant role in the world. It’s a sense that you have a purpose. To feel meaningful is to believe that you matter, that you can make important contributions to your family, friends, communities, and broader society.


It has powerful implications for physical and mental wellbeing, for confidence and motivation, and for optimism about the future. Decades of research in psychology has shown the importance of this feeling of meaning in making people resilient and focused in difficult times.


And here’s why this is so important to understand now: If we can take advantage of the power of meaning, then aspiring entrepreneurs can rise up, and provide the resiliency and focus necessary to help us all navigate these difficult times.


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