Announced today (October 5), Ovolo Hotels is launching its most ambitious campaign yet to reduce the carbon footprint of its services by promising to ditch meat entirely across its restaurants, bars and food services for one year. Called the “Year of the Veg”, the hotel chain says the initiative marks the beginning of a company-wide shift away from meat and towards “compelling plant-based cuisine instead”.
Having already established Hong Kong’s first vegetarian hotel restaurant Veda at Ovolo Central, the hotel group will now turn the rest of its food services 100% meat-free. At Ovolo Southside, the all-day restaurant Komune will be cutting meat from its menus and will also open up a brand new entirely vegetarian restaurant concept as well.
Beyond Hong Kong, Ovolo Group’s locations in Australia will go plant-based for a year, including Monster Kitchen & Bar at Ovolo Nishi in Canberra, ZA ZA TA at Ovolo The Valley in Brisbane, and Mr Percy at Ovolo 1888 in Sydney. The cohort will now be moving a step closer to joining the ranks of Alibi Bar & Kitchen at Ovolo Woolloomooloo, which holds the title of being the first 100% plant-based hotel restaurant that serves only vegan dishes in Australia and New Zealand.
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